S4 E7: Smells Like Money Podcast: Lifting the Veil Part 1

Listen to this latest episode of “The DooDoo Diva’s Smells like Money Podcast” where we are conversing with Mary “Stormy” Shafer, Director of PR and Content Development, Creative Raven, and Owner of The Word Forge and Word Forge Books, about lifting the veil. In this episode, we will be unveiling what that title really means and how it relates to marketing. Additionally, it is explained here how marketing is a craft that combines art and science. Stormy also imparts wisdom on how to distinguish yourself from your competitors by telling the best story. In addition, she stresses the significance of introducing yourself to potential customers and the vitality of understanding your own motivation for marketing.

Host: Suzan Chin-Taylor | Guest: Mary “Stormy” Shafer

Listen on Spotify:

Watch on Youtube:

Key Discussion Points:

Why Marketing Is the Craft Between Art And Science
The Importance of Knowing Your Customers’ Pain Point
Why Do You Need to Educate Your Buyers?

Contact Information:

Stormy Shafer

LinkedIn: https://www.linkedin.com/in/maryshafer/

Email: mary@creativeraven.com

Subscribe and Follow:

Don’t forget to subscribe to the Smells Like Money Podcast for more insights and innovations in the wastewater industry. Follow us on creativeraven.com/podcast-episodes for updates and more episodes.

I hope you find this episode as informative and as exciting as we have.

Please let us know your thoughts about the episode!

Connect with Suzan Chin-Taylor, host of The DooDoo Diva’s Smells Like Money Podcast:

Website: www.creativeraven.com | https://thetuitgroup.com/

LinkedIn: https://www.linkedin.com/in/creativeraven/

Email: raven@creativeraven.com

Telephone: +1 760-217-8010

Listen and subscribe here to your favorite platform:

Apple Podcast – Google Podcast – Cast Box – Overcast – Pocket Casts – YouTube – Spotify

https://creativeraven.com/smells-like-money-podcast/

Subscribe to the Podcast:

https://creativeraven.com/smells-like-money-podcast/

Be a guest on our show:

https://calendly.com/thetuitgroup/be-a-podcast-guest

Check Out my NEW Digital Marketing E-Course & Coaching Program just for Wastewater Pros:

https://store.thetuitgroup.com/diy-digital-marketing-playbook-for-wastewater-pros

About the Author: Suzan Chin-Taylor

Suzan Chin-Taylor, MSc is an international entrepreneur, published author, course creator and keynote speaker. Her firms, The TUIT Group and Creative Raven, take the mystery out of digital marketing and PR to help businesses in the wastewater infrastructure, treatment and related civil infrastructure sectors thrive. She also hosts a weekly show, the DooDoo Diva’s Smells Like Money podcast, dedicated to the wastewater industry, with a mission to deliver industry know-how from industry pros who know how.