In this episode, Suzan Chin-Taylor sits down with long-time industry expert Mike Hoffmaster, VP of OBIC Products, to discuss what sets OBIC apart in the trenchless infrastructure space. Mike shares how OBIC’s business model—built on listening to market needs, delivering reliable products, and providing unmatched training and warranties—has fueled their rapid growth and raised the bar for the entire industry.
Host: Suzan Chin-Taylor | Guest: Mike Hoffmaster
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🧠 Key Takeaways:
- Mike’s Industry Journey: From precast concrete to trenchless solutions, Mike brings 40 years of experience from both contractor and manufacturer sides.
- OBIC’s Business Model: A unique horizontal expansion within the vertical wastewater market, offering solutions tailored to varied infrastructure needs.
- Product Versatility: OBIC goes beyond a single solution—supporting structural liners, industrial coatings, blast mitigation, and more.
- 10-Year Warranty Commitment: Backed by a rigorous training and quality control program, OBIC proudly stands behind both material and workmanship.
- Installer Training: Installers undergo a minimum 3-week program, including hands-on field work, annual recertification, and continuous support.
- Impact on the Industry: OBIC’s high standards have inspired municipalities and competitors to raise the bar—benefiting the whole industry.
- What’s Next: Teaser for the next episode focusing on the growing importance of stormwater asset rehabilitation.
📌 Mentioned in the Episode:
- OBIC’s flagship training facility in Bryan, Ohio
- OBIC’s international expansion into the European market
- Advanced Rehabilitation Technology – OBIC’s top installer
- The critical importance of prep, prep, and prep in surface coating applications
Contact Information:
Mike Hoffmaster – VP, OBIC Products
Websites: obicproducts.com
Email: mike@obicproducts.com
LinkedIn: https://www.linkedin.com/in/michael-hoffmaster-29233415/
Conclusion:
OBIC Products’ model proves that sustainable growth in the trenchless industry isn’t just about having a great product—it’s about backing it with real-world performance, rigorous training, and unwavering support. By listening to market needs, investing in quality control, and offering a true 10-year warranty, OBIC has set a new standard for integrity, reliability, and long-term success. As Mike Hoffmaster puts it, when you stand behind what you do, everyone wins—from the installer to the municipality to the community they serve.
Until next time—keep growing, and keep it flowing. 💧
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