One of my favorite resources for tradeshow info is Exhibitor Magazine. Recent editions brought out some really timely articles considering how money is tight right now and marketing budgets always seem to be the first thing to get trimmed.
One of the the best was “Nip/Tuck – 54 Ways To Cut Your Costs” This list of tips is great for anyone who is going to be doing a tradeshow anytime soon. Even if you don’t have to worry about money, there were some really innovative ideas for saving on some practical items that could leave you a few extra bucks for pre or post show promotions or some other marketing initiative you’ve been wanting to implement.
Link to the full article: