Our Mission
To provide small to mid-size firms—in particular, those involved in the wastewater and municipal infrastructure industries corporate-style, business-minded, yet highly creative marketing resource that “gets” your technology, products and services. We understand their applications, and the unique selling approach required within your markets. We know exactly what it takes to develop and execute successful marketing programs that resonate—and get results—in today’s competitive environment.
How It Started
Creative Raven, a division of Thompson Data Systems, Ltd., was established in 2004 by Suzan Marie Chin-Taylor. Suzan was the former marketing and public relations director for an international, hi-tech, opto-electronics manufacturing firm that served the wastewater and civil infrastructure security segments. Once on her own, she leveraged the knowledge she’d gained in that position on behalf of her freelance clients, and never looked back.
Today, Creative Raven is well-known and highly regarded in the wastewater management industry for its savvy, incisive insight into this market. Every day, Suzan builds on the strength of her knowledge and experience. Along with her team of solidly skilled creative talent, she takes great joy in helping clients develop their brands and bring their message to potential buyers with an eye toward immediate and sustained growth.
Although the majority of its clients are concentrated in the municipal water, wastewater and stormwater infrastructure industry, Creative Raven serves the needs of small to mid-sized and emerging firms in all types of industries including specialty manufacturers and retailers, consulting firms, healthcare providers and hospitality among others.
Meet Your Marketing Flight Crew
Creative Raven’s seasoned team offers clients the best-of-both-worlds—agency creativity, blended with real-world common sense, versatile business skills and viewpoints gained through years as in-house marketing and business development professionals. This combination provides our clients with a strategic partner that truly understands their business and marketing objectives.
Our talented marketing “flight crew” is led by:
Our business and reputation are built on four recurring pillars:
Integrity
In marketing and consultancy, integrity is critical, our word is our bond. The conversation and subsequent narrative thrives on it.
Respect
Business relationships are sustained by mutual respect. Our team’s approach to understanding your needs and developing solutions is built on respect and extends to your end-user or client.
Generosity
The complexity of some issues requires a generous attitude. Our team has combined industry experience of more than 100 years. When we accept a project, our approach is to accomplish and exceed your expectations thru the filter of generosity.
Creativity
The use of creativity to achieve sustainable solutions is our pedigree. When you partner with us, our creativity goes into high gear. As a result, we utilize a creative approach to solve problems, implement our solutions and enjoy the intended ROI.
Our Goal: Exceptional ROI
Each client-centric solution is built with YOUR intended Return On Investment in mind. Before we move forward, your organization will understand how every hour and resource will be invested, ensuring the optimum ROI to justify your spend.